Our story
One fragrance,
made properly.
We did not want a range. We wanted one bottle worth buying twice.
YIBE began with a simple brief: a fragrance that behaves well on Indian skin in Indian weather, in a bottle people would keep on the dresser rather than in a drawer.
L'ALLURE is the result. Rose and geranium over tonka and a soft musk — warm without being heavy, and built to stay close to the skin rather than fill a room.
The details
Foiled, not printed.
The botanical line work on the box, the bag and the tag is real foil. It costs more and it is the first thing people notice.
The flacon is faceted crystal with a petal-cut cap — fifteen pieces, assembled and checked by hand before filling.
More than a fragrance. It's a presence.